Is ‘New’ Still Relevant? Why Do We Care So Much?

Can something be truly new?

It’s impossible to discuss ‘newness’ without acknowledging the inevitability of time. Yes, it is indeed possible for something to be truly new but what defines something as ‘new’ is the youthfulness of an object’s structure, quality and integrity; as longevity functions at its utmost peak when it exists at the beginning of its lifetime. Whether this something is a living organism or simply an inanimate object, newness is a given factor of all matter within the universe.

Think about it, the universe itself was at a stage of ‘newness’, a state where the natural process of evolution and the development of complex human thought did not exist. It is from ‘true newness’ that we as humans are able to simply formulate, rationalise, communicate our creativity.

Despite the villainy of time being the ultimate threat towards something ‘truly new’, the quality of an object’s construction and the attention paid to the internal details of the build indeed contributes to the ability in which an object is able to be preserved. This, however, is without the necessary intervention of human intelligence through that of an active effort in keeping something ‘new’.

It’s a given, expensive things last longer than cheap things. Classically, money makes it all easier.  However, it is indeed possible to manipulate the perpetual destructive inevitability of time with the human effort to preserve something on the condition that our value towards it remains as strong as it did when its object was initially brought into the world.

After-all, if we don’t care about something, we are obviously less likely to preserve its newness, because newness in a holistic sense comes down to the value and pride in which we show toward something. Of course we would rather buy, and use a product that is without pre-existing flaws created by somebody else. For example you wouldn’t buy your girlfriend a Prada handbag that has been thrown around, ripped, scratched, stretched and stained by another woman. You would obviously want it to be in perfect condition so she can destroy it herself.

The excitement in receiving something new lies with our individual ability to put our own flaws into something that is born flawless. It becomes clear that despite the natural process of ageing, it is our unique intentions that exist as the ultimate incentive to protect something new from the inevitability of time.

How is ‘unique’ different from ‘new’?

To compare ‘unique’ with ‘new’ it is important to understand how we as humans receive and consume things that differ from evident normality. Something new conceptually relates to the most initial existence of an object or an organism’s physical integrity, structure, and state of quality. When something is ‘new’ – value stems from its flawless existence, the state in which it remains undisturbed from inevitable forces of time, growth and of course, use.

However, where a difference becomes apparent between the two is the notion that while everything and anything can be ‘new’ though not everything can be unique; yet everything unique is indeed able to be new. To clearly define this difference the state of being unique holds a degree of complexity that transcends the value of youthfulness.

For something to be unique, humanity must recognise the features, aesthetics and functionality of something that completely differs from objects that already have a place within the universe. Uniqueness is more of a physiological notion whereas newness is physical.

Regardless if an object functions the same way as it’s counterparts, uniqueness is illuminated depending on the human reception, rationalisation and understanding of an object’s existence as something that is not only physically unlike the rest but different in the sense that if it were to be replicated its defining characteristics will not be manipulated but simply created into something that already exists though in it’s most immaculate physical form.

Ultimately, if we can be familiar with something, it is new, however, there is no way possible for it to be unique as we still have yet to discover the intricacies of its existence.

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